At Keepin, we believe in breaking the status quo, especially when it comes to how brands interact with their community. The feeling of being unheard or irrelevant is far too common, and we're determined to change that. We want to be open to all ideas, critiques, and perspectives. To lead effectively, we believe in listening first, and we’re ready to hear you out!
Why Communication Matters, Especially for Start-Ups:
In the fast-paced world of innovation, especially for start-ups, staying connected with your community is crucial. When you're shaping the future and creating something people don’t even know they need yet, it's vital to be on the front lines of conversations. Engaging directly with your audience, understanding their struggles, and listening to their complaints are key steps in finding the right solutions.
There is another point that many overlook, the mere passing of time can make your ideas irrelevant. When you first had your idea for your startup, the execution wasn't immediate. From the moment you thought of your idea to the present moment (wherever you are in the process) there have been many changes, amongst people as well as industries.
This means that as you are developing your solution, your customers are adapting to their problems. Something that may have been a major problem for people during covid, may not be relevant today. So as you are developing and building your application or hardware you have to continuously interact with people and get feedback as to what they need and what they are struggling with. This will allow you to stay agile and adapt as things around you change, so that when you are at the launching point, your idea is updated to meet the needs of the current population, not the people that were around when you thought of it.
Another important aspect that you must not forget is that the "target customer" is not a real person. I see many people tailor their whole brand to a target customer that is an average of many different people, but that person will never exist. You must talk to real people to understand what is truly wanted and by which personalities.
That’s why we’ve launched the Keepin Discord – a space for open discussion and collaboration within the Keepin community. This isn’t just a place to chat; it’s a platform where your voice can shape the future of Keepin. Whether you want to share ideas for the app, provide feedback on our beta testing, or simply connect with other like-minded creatives, our Discord is the place to be.
Giving Back to Our Supporters:
We’re not just here to listen – we’re also here to give back. We’ve already completed one giveaway and have many more planned as a way to thank our community for their ongoing support. The Keepin Discord is more than just a chatroom; it’s a hub for collaboration, creativity, and growth.
Whether you're an innovator with ideas to share, a beta tester eager to provide feedback, or someone looking to connect with others in the creative community, Keepin Discord is the place for you. We're excited to build this journey together, with your input guiding our way.
Join the conversation – your ideas could shape the future of Keepin!
https://discord.gg/KTqr3JSQBZ